Introduction:
If you’re trying to drive traffic online to your blog, sales pages, web properties, etc. you absolutely cannot afford to neglect social media. There are billions of people on the different social media platforms.
That’s a ton of traffic that you can siphon to your sites. The key to making social media marketing work is to get people from these high traffic social media platforms to your site/s, pages, etc.
You’ll do that by targeting a specific niche and building an audience by constantly posting content that’s informative, attention-grabbing and engaging. You’ll then have links within your content pointing to your landing pages and/or offers.
This is how you’ll build a list and get sales – and it’s social media marketing in a nutshell.
However, to truly drive massive amounts of traffic with social media, you’ll need accounts in multiple different popular social media platforms and drive traffic by posting in all these places.
Just keeping up with the different platforms and posts can be a burdensome chore. That is exactly why you need a social media scheduling tool that will do the posting for you.
There are several popular tools out there that you can use such as Hootsuite, Buffer, Sprout Social, Sendible and more.
However, we’ve found that Social Pilot is the best option of the lot.
Let’s see why…
The Pros
- Affordable
This is the biggest selling point of Social Pilot. It costs less than half of most of the other tools out there and it has just as many features. So why would you pay more?
Social Pilot is more cost-effective and still gets the job done.
- Can be used on many of the major platforms
Unlike Tailwind which can only be used with Pinterest and Instagram, Social Pilot works with Facebook, Twitter, Instagram, Pinterest, LinkedIn, Tumblr and more. Definitely value for money here.
- Easy user interface
You’ll have no problems using Social Pilot because the interface is easily navigable and almost intuitive to use. You can have up to 25 profiles with Social Pilot and still manage them all with ease from one interface.
- Browser extension
Social Pilot has a browser extension that you can install so you have easy access to it instead of constantly finding the login page. Very convenient.
- Schedule a month ahead
You can schedule content 1 month in advance and decide when you want the content to go out. So you’ll be creating your content in bulk and scheduling them at one go. Then it’s hands-off all the way.
Social Pilot will post the content for you on the different platforms on the days and times you’ve specified. That’s fantastic and will save you time and effort. You won’t even need to hire a VA to do this job for you.
- Integrations
Social Pilot integrates with Zapier, Canva, Bitly, Feedly and more. In fact, with the Canva integration, you’ll be able to create images for your social media accounts and schedule them with Social Pilot even more conveniently. What a time saver!
- Social media analytics
Social Pilot will give you data on your posts’ performance, engagement, audience insights, best times to post and more. In fact, you won’t even need to check your social media accounts often because all the information you need is on the Social Pilot dashboard.
You can even reply to comments and posts in your different social media platforms via Social Pilot.
- Recommends content
Social Pilot will even recommend posts that are trending for you to repost. Social Pilot will recommend hashtags and you can even add an RSS feed to your account.
What this brilliant software will then do is share posts from your favorite blogs, sites, etc. to your social media accounts. In this way, you’ll never run short on content.
The Cons
There are almost no cons with Social Pilot. It may not have some of the more advanced features the other tools have, but it’s a lot cheaper and quite frankly, it does the job very well.
Should You Get It?
If you’re planning to drive traffic with social media, Social Pilot is one of those tools that you just MUST have.
It’ll make your life a lot simpler and keep your posting schedule organized. Since you can get a free 14-day trial with Social Pilot, you should definitely give it a try. You’ll be amazed at Social Pilot’s efficiency and ease of use.
It’s truly a useful tool to have in your online business.
